People are trusting us with their finances and TryDave just didn't seem to give me the same confidence as Dave.com
We understood that many people thought our site was already Punchbowl.com even though at the time it was MyPunchbowl.com.
The problem with not having the .com of your name is that it signals weakness.
Standing out just gets harder when people confuse you with other companies.
We needed a name that would be understood and easy to remember. It was very important for us to have a simple brand that has the ability to be recognized and understood globally.
(Our) original domain name is not easy to understand for players from countries other than China. Therefore, we found it necessary to adjust it.
We’ve grown over the years – and we’re now much more than a taxi app. This new brand is an important evolution that represents our goal to outserve our customers.
We saw our customers confusing us with some of the other companies in the industry, and wanted to remedy that issue. Our service is so different and unique in comparison with the competition that these confusions might cost us a lot of opportunities.
(The entire team's) main concern is the length of TuftandNeedle.com along with its difficulty to type. At thirteen characters and consisting of three words, their concerns were well founded.
DoorBot was an awesome name but not a name that you can build a long lasting meaningful business around.
While Flipdish(.com) was taken, both Flipdish(.ie) and Flipdish(.co.uk) were available. We ran with these for a while but as soon as we started thinking internationally, we had a problem.
Source: MU Interview
While they would often find their way to .net, it was a poor experience and lowered the value of the company in the eyes of our biggest prospects.
Hi, my name is Tatiana. With 15 years of experience working with businesses on their brand and web presence, I know first hand the importance of a good name and the instant value it can bring to the right business.
Whether zhaoyushu.icu is the right domain name for your brand is for you to decide. What I can do for you is answer any questions you may have regarding the acquisition of the domain zhaoyushu.icu based on my experience.
If you have high ambitions and are serious about your brand online, I look forward to talking with you.
Introductory call The introductory call will give you a good idea how purchasing a premium domain name from us works, how to accurately value the domain name for your business, and payment options that may be available to you.
ProposalAfter the introductory call I will send you further details regarding the purchasing process. This may include pricing guidance based on previous interest and/or declined offers. I'm fully committed to making the process as smooth and as fast as possible so you can get your dream domain and go back to focus on the big and important task at hand - your business!
Domain TransferFor the peace of mind of everyone involved payments are handled via a secure Escrow service. Once payment/s are cleared the domain will be transferred to your account under your ownership. I will be there to guide you through the process and answer any question you may have along the way.
“Companies pay too much attention to the cost of doing something. They should worry more about the cost of not doing it."Philip KotlerAuthor, Marketing Professor, Economist and Consultant, Founder of World Marketing Summit
Congratulations! You are now the proud owner of zhaoyushu.icu. As the news spread amongst your partners, employees, and customers, your mobile is ringing for three days. You've got a huge number of calls, a mailbox full of messages and congrats. Everything is looking good but you need a bit of time, to process it all, to see the numbers.
It has now been six months and the numbers are in! 40% increase in direct traffic, then shortly after the number is 70%. Repeat customers have grown well over 200%. Who would have thought? Increased trust, word of mouth, no traffic leaks, an important immunity against another brand who may grab the domain, better SEO and more effective marketing campaigns. You didn't even realize you were missing on all of those before.
It's been a year now. You sit back and reflect, you've spent three months and a small fortune to acquire zhaoyushu.icu, and looking back you conclude, it was the best investment you have ever made.I hope you enjoyed the journey. While the story is fictional, it is based on real people and real events, all of which are listed below.
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